Alberta is becoming a hotbed for public sector marketing

 
Looks like Alberta with its oil wealth is now funding public sector campaigns. One is for healthy living and the other for a tourism campaign to visit Fort McMurray of all places.
Here is an interesting approach to a healthy living campaign .
 
Alberta Gov’t begins a movement

Click to play ad (3.2 MB)
The Alberta government has [...]

Governments speak from both sides of their Mouth

One of the things that always has always bothered me is that the same government who is out there beating the drums trying to get you to come to their casinos or buy lottery tickets, go to their race tracks etc. are the same guys who tell you to gamble responsibly.